A non-profit organization dedicated to promoting the basic rights of attention owners
AttentionTrust Verified Members | AttentionTrust.org
Property
You own your attention and can store it wherever you wish. You have CONTROL.
Mobility
You can securely move your attention wherever you want whenever you want to. You have the ability to TRANSFER your attention.
Economy
You can pay attention to whomever you wish and receive value in return. Your attention has WORTH.
Transparency
You can see exactly how your attention is being used. You can DECIDE who you trust.
Got covered in Wired and Slashdot, guy has even been fighting with FedEx who wants his site shut down. http://www.fedexfurniture.com/pictures.html. I thought I knew resourceful people, but this is amazing what he has done with those shipping boxes.

I guess with all the focus on controlling your tv, it was only a matter of time till someone figured you should be able to access YOUR tv programs from anywhere with a net connection.
nice work!